Digital transformation (DX) is fundamentally changing enterprise resource planning (ERP) — allowing businesses to transform their decision making, which is enhancing their business outcomes significantly as we enter the digital economy. Digital transformation is an enterprisewide, board-level strategic reality for companies wishing to remain relevant or maintain or enhance their leadership positon in the digital economy. Digitally transformed businesses have a repeatable set of practices and disciplines that are used to leverage new business, 3rd Platform technology, and operating models to disrupt businesses, customers, and markets in pursuit of business performance and growth. DX is driving businesses to rethink their technology strategy, and that includes moving beyond their legacy ERP and back-office systems.
WE LIVE IN A WORLD WHERE WORK IS NO LONGER A PLACE WHERE YOU GO. It’s what you do — a dynamic activity that people expect to accomplish anywhere, anytime, on any device. Supporting today’s workforce requires a digital platform that empowers productivity and ensures security and management at scale everywhere: on site, on the road, or in the cloud.
According to IDC, by 2020, mobile workers will account for 72 percent of the U.S. workforce. And they won’t be just checking email. These workers want to be productive 24/7. That means access to data, documents, and corporate apps anywhere, anytime, on any device. Enterprises, however, are struggling to allow more workers to use additional devices from a multitude of locations.
Published By: Fujitsu
Published Date: Dec 08, 2017
Join leading industry experts from Fujitsu, Salesforce and a special guest from Canon, as they share their expert insights on the future of Digital Enterprise and how manufacturing companies can accelerate their digital transformation journey.
During this interactive discussion, they will:
• Reveal how to identify and prioritize your critical issues;
• Show how Canon Information & Imaging Solutions, is driving growth through an innovative outcome-based service model;
• Demo a real-life digital transformation story;
• Show how to see more, act fast, optimize, anticipate and power innovates your way to success.
This webinar also features Fujitsu's unique digital transformation approach to help you understand where you are in your digital transformation journey and the actions you can take to accelerate it.
Watch for this amazing webinar and a link will be sent to you via email.
Published By: Resonate
Published Date: Jan 24, 2018
B2C marketers need CMOs and top Customer Insights leadership to guide their teams in driving customer-obsessed strategies. While most think they are, given regular interaction with customers, in reality, most marketing leaders still prioritize internal rubrics over solving actual customer problems.
In this Resonate Webinar, featuring guest, Shar VanBoskirk, VP, Principal Analyst at Forrester Research, you’ll learn how to transform your marketing team into creators of post-digital brand experiences and leaders of enterprise-wide customer obsession.
Key takeaways will include:
- Why Marketing today is failing
- How emphasis on customer understanding, brand strategy, and brand experience will turn Marketing into the leader in customer strategies for the entire firm
- What Marketing Leadership must do in order to enact, and maintain this shift
Digital transformation (DX) has progressed well beyond the abundant hype predicting it to where it is now an existential concern for many enterprises. We are at an inflection point as digital transformation efforts shift from "project" or "initiative" status to strategic business imperatives. Growing enterprises,
regardless of age or industry, are striving to become "digital native" in the way their executives and employees think, what they produce, and how they operate. IDC predicts that by 2021, at least 50% of global GDP will be digitized, with growth in every industry driven by digitally enhanced offerings, operations, and relationships, and that by 2020, investors will use platform/ecosystem, data value, and customer engagement metrics as valuation factors for all enterprises.
Published By: LogMeIn
Published Date: Feb 27, 2018
Exceptional customer service is a competitive differentiator. Providing consistent service that is tailored to the individual across a variety of digital channels can help organizations deliver personalized experiences that exceed the expectations of today’s digital savvy consumers. Yet, many organizations fail to deliver real-time relevance in their service experiences because critical customer data is siloed in different systems (CRM, ticketing, etc.) across the enterprise, making it difficult to understand the full customer journey and their needs at that point in time.
We partnered with IDG Research to survey top-performing customer service organizations to determine the challenges they face, and, more importantly, their plans for driving better outcomes. One thing is clear: taking a strategic approach to future investments can help organizations meet their customer service objectives and deliver on customer expectations.
Inside the API Product Mindset
APIs expose data or functionality for use by applications and developers, which means they allow access to a business’s valuable digital assets—and thus to the heart of the business itself. Vulnerable APIs can expose a business’s core data and services to a variety of threats. Therefore, API security should be of paramount importance to any enterprise that exposes digital assets.
Google Cloud’s new eBook, Building and Managing Secure APIs, takes a deeper look at the do’s and don’ts of enterprise API security.
Explore how to design secure, easy-to-use APIs with field-tested best practices, real-world use cases and a checklist to help your team get started.
? Field-tested best practices
? Real-world use cases
? API monetization checklist
The digital age has created a new level of complexity for businesses around the globe. Is having an intelligent ERP a critical component in digital transformation? Digital transformation is fundamentally altering the way enterprises utilise their enterprise resources planning systems. Find out how Intelligent ERP is the key to mastering the complexity of the digital age.
In a consumer-driven digital economy, the pace of innovation is relentless. This era of intelligent mega-processes requires businesses to combine the right data sets and convert them into intelligent insights. The path to this digital transformation is not easy and studies have shown that 8 out of 10 early digital transformation initiatives have failed. Your transformation journey can be successful with the right approach. Download this paper to learn how you can embark on your journey to the Intelligent Enterprise.
The container revolution is under way today as companies seek to move faster and build digital assets
to support growth. IDC forecasts that there will be over 1.8 billion enterprise container instances
deployed by 2021. Container platforms will be key to managing the ever-expanding diversity of
IT environments (multiple operating systems, hypervisors, private clouds, and public clouds).
While containers are the perfect vehicle to underpin cloud-native, microservices applications,
containers are also well suited to many existing applications. These applications can reap immediate
benefits from being modernized and prepare for possible refactoring over time. To successfully
leverage containers in these diverse scenarios and do it at scale, enterprises will need a robust,
integrated, and holistic container platform.
Digital Transformation: Insight into Getting it Right, is research commissioned by Avaya and undertaken by IDC. The Infobrief contains key insights from over 1,300 enterprises and consumers to help brands plan and improve digital transformation, specifically through the modernization of business communications infrastructure. Because business communications technology is at the heart of digital transformation.
With an ever-growing array of customer interactions, especially digital, businesses are rapidly looking to gain competitive advantage by using data and insights at scale to create and activate 360-degree profiles of their customers to deliver a better experience. In a rush to accelerate digital growth and improve their business strategies, many global enterprises have built soiled, redundant technology environments, resulting in inaccurate, or worse, conflicting views of their customer's brand interactions. For example, Forrester's research reveals that 90% of enterprises use multiple analytics tools.
In this white paper we discuss the opportunities and challenges associated with customer experience management and highlight three key areas of future focus for successful European marketing leaders: customer consent management in marketing in the light of GDPR; the future of AI-driven customer engagement in marketing; and customer journey management as the new mantra and operating model for marketing operations management. Our observations and conclusions are backed by rigorous research results based on a representative sample of telephone interviews with marketing leaders across Europe. We hope you enjoy this paper and would be interested to hear your feedback. We believe the paper provides the benchmarks and insights to guide the next generation of marketing domain digital technology deployments and beyond into enterprisewide customer experience management.
How new technologies will change how people connect with each other and serve customers tomorrow.
The Leader’s Guide to the Future of Work, featuring Gartner Research, introduces you to a world where technology helps people connect better – with each other and with their customers. The workplace as we know it today is evolving into a digital, virtual work space, where work becomes more fluid, more project-based and more mobile than today.
Where teams communicate and collaborate more effectively, beyond devices, physical locations and functions – even beyond the boundaries of the enterprise. And where humans and machines not only work together, but complement each other effortlessly.
Digital Transformation: Insight into Getting it Right, is new research commissioned by Avaya and undertaken by IDC.
The Infobrief contains key insights from over 1,300 enterprises and consumers to help brands plan and improve digital transformation, specifically through the modernisation of business communications infrastructure. Explore why business communications technology needs to be at the heart of your digital transformation journey.
Published By: Dynatrace
Published Date: May 21, 2019
Dynatrace™ is a full stack solution that covers application performance management, digital experience management, infrastructure monitoring and AIOps. Dynatrace commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying Dynatrace™.
This study provides readers with a framework to evaluate the potential financial impact of Dynatrace™ on their organizations and how it can affect business operations and users of all types when moving from prior-generation application performance management (APM) toolsets.
À measure que la fonction Finance entre dans l’air du digital, la principlae question que se posent les DAF est : << Sommes-nous prêts ? >>. Les progrès technologies et la prolifération des données remodèlent en profondeur le rôle de la fonction Finance. Les enterprises font face à une concurrence toujours plus rude et à des changements constants. Elles attendant donc de leurs services financiers qu’ils s’appuient sur les technologies les plus modernes et transforment les données en une vision que puisse leur servir à orienter la stratégie et à étayer les prises de decision.
In a world where digital is mainstream, the IT function lives or dies on the way it delivers technology services, responds to issues and manages expectations. Are you ready for the future?
Download this report to discover:
• what role IT has to play in developing a future-ready, connected enterprise
• why fundamental changes to the IT operating model are necessary
• six key areas where IT must deliver to avoid getting left behind.
Download Aspect’s newsletter, “Serving and Engaging the Digital Consumer - from Self-Service to Agent-Assisted” for insights on how the cloud, omni-channel communications and mobility are revitalizing customer self-service. Included is a complete copy of the latest Gartner Marketscope for IVR Systems and Enterprise Voice Portals, which provides insights on the state of the market and top vendors.
Download to learn more!
When Adobe leads, better customer experiences follow.
According to the Forrester Wave™, we stand out for our digital intelligence and aggressive rollout of AI features. The end goal is to provide you with the tools for better customer insight and engagement. Read more in The Forrester Wave™: Enterprise Marketing Software Suites (EMSS) Q1 2018 report.
Technologies once relegated to the pages of science fiction novels—artificial
intelligence, digital currency, and self-driving cars to name a few—have become a
reality. Enterprises must innovate with high velocity and at massive scale to stay
competitive. Cloud adoption has become a strategic imperative for enterprises—it’s
the price required to transform into a digital business.
"To support digital transformation imperatives, organizations are increasingly exploring DevOps style approaches for the continuous delivery of high quality software. Unfortunately, however, many enterprises remain burdened with accumulated technical debt and legacy wasteful practices – waste that can quickly inhibit the flow of value to customers and the business. Lean thinking provides organizations with a framework by which to quickly identify all forms of waste impacting the flow of value, which DevOps practitioners can apply in a software development context to quickly pinpoint and eliminate 8 elements of waste across people, process and technology dimensions.
This paper presents the 8 elements of waste framework, strategies needed to identify and eliminate waste, and the metrics needed to measure effectiveness.
Published By: Sailthru
Published Date: Apr 07, 2016
In the past 20 years, email marketing has changed
more than any other form of direct marketing. But the
Request for Proposal process that marketers use to
select email service providers has not evolved at the
same pace. In this guide, you’ll learn how to update
your RFP process to increase subscription conversion,
advertising revenue, and content recirculation.
Published By: Sailthru
Published Date: Aug 15, 2016
Download this guide to discover how to find a partner that moves beyond antiquated batch-and-blast methodologies to impact:
-Audience retention rates
-Effective reporting and predictive analytics
Who should download:
-Online Media and Digital Publishing Executives
-Directors of Audience Development, CRM, and Engagement
-Email Marketing Managers