demand generation

Results 26 - 50 of 150Sort Results By: Published Date | Title | Company Name
Published By: Wasabi     Published Date: Oct 23, 2017
An explosion of data storage needs, both in terms of volume and accessibility, are unmet by first-generation storage solutions. The massive datasets being generated are un-storable due to costs and unable to be fully leveraged because of speed limitations. The needs of individual businesses, and our greater economy, demand the commoditization of cloud storage. Cloud Storage 2.0 represents a new generation of solutions that promise to turn Cloud Storage into a utility along the lines of bandwidth and electricity. Leading this evolution with high-speed, low cost, reliable cloud storage is Wasabi. In this white paper we look at the genesis and possibilities of Cloud Storage 2.0, and Wasabi’s place at its forefront. Free trial with no credit card required offer available as well.
Tags : 
wasabi, cloud storage, data storage, storage solutions
    
Wasabi
Published By: Oracle Marketing Cloud     Published Date: Oct 11, 2017
Successful email marketing, demand generation, and lead management processes hinge on a modern strategy aligned to buyer needs across all phases of the buying process — marketing automation. Using a wide spectrum of digital channels, today’s buyers employ an extensive network of tools and resources to make the most informed purchase decisions. The Modern Marketing era is driven by the self-educated buyer who marketers must engage to achieve a relevant, targeted, and value-based customer experience. Find marketing automation fundamentals here.
Tags : 
    
Oracle Marketing Cloud
Published By: Aberdeen Group     Published Date: Nov 13, 2015
Aberdeen’s Content Marketing survey revealed that while 95% of marketers are using or considering using a content marketing strategy, there are some distinct differences between those using content well and those just using content. The Best-in-Class are not only creating content at volume, they are taking a much more data-driven approach to their content marketing strategy — and it’s paying off. Find out how.
Tags : 
customer acquisition, marketing leads, marketing challenges, marketing messages, contact management, data science, demand generation, email marketing
    
Aberdeen Group
Published By: Aberdeen Group     Published Date: Nov 13, 2015
Aberdeen’s research shows that 90% of Best-in-Class marketers report fueling lead generation efforts with content marketing. What do you need to know to follow this best practice of the Best-in-Class? That’s exactly what this Knowledge Brief is intended to uncover.
Tags : 
customer acquisition, marketing leads, marketing challenges, marketing messages, contact management, data science, demand generation, email marketing
    
Aberdeen Group
Published By: Aberdeen Group     Published Date: Nov 23, 2015
This report examines the pressing need to break down data silos due to the damage they cause to analytical initiatives and user engagement. Read this report to find out more.
Tags : 
customer acquisition, marketing leads, marketing challenges, marketing messages, contact management, data science, demand generation, email marketing
    
Aberdeen Group
Published By: McAfee     Published Date: Jun 03, 2014
A white paper on the demands you should make from your next-generation firewall.
Tags : 
ngfw, mcafee, next-generation firewall, advanced evasion techniques, security
    
McAfee
Published By: McAfee     Published Date: Jun 03, 2014
A white paper on the demands you should make from your next-generation firewall.
Tags : 
ngfw, mcafee, next-generation firewall, advanced evasion techniques, security
    
McAfee
Published By: HERE Technologies     Published Date: Mar 22, 2019
As supply chain technology stacks become more complex, diverse and defined by legacy system integrations, Application Program Interfaces (APIs) are becoming essential to making stacks scale, allowing supply chain managers to better meet the demands of the new generation of consumers. Innovative location APIs that provide supply chain stacks and applications with greater agility, contextual intelligence, real-time data implementation, speed and scale are turning the process of moving goods from A to B into a well-orchestrated exercise in precision. Introducing new technology into an organization can sometimes be daunting. As one of the world’s leading location platforms, HERE shares insights and tips to streamline the supply chain technology integration across the whole organization.
Tags : 
auto, mapping, location data
    
HERE Technologies
Published By: HERE Technologies     Published Date: Jul 11, 2019
Supply chain managers are increasingly leveraging location intelligence and location data to raise visibility throughout their whole logistics process and to optimize their delivery routes. Leveraging this data requires an ever-more-robust technology stack. As supply chain technology stacks become more complex, diverse and defined by legacy system integrations, Application Program Interfaces (APIs) are becoming essential to making stacks scale, allowing supply chain managers to better meet the demands of the new generation of consumers. Innovative location APIs provide supply chain stacks and applications with: Greater agility Contextual intelligence Real-time data implementation Speed Scale Introducing new technology into an organization can sometimes be daunting. As one of the world’s leading location platforms, HERE shares insights and tips to streamline the supply chain technology integration across the whole organization.
Tags : 
here technologies, supply chain, mapping
    
HERE Technologies
Published By: IBM APAC     Published Date: Jul 19, 2019
To meet future demands, businesses need to take advantage of multicloud technology without replacing your current storage, yet ensure that it is fast, cost-efficient, scalable, and modern. The right storage solution can help businesses to respond rapidly, expand capacity, and lower costs. This infographic looks at how businesses can modernise their infrastructure by investing in the next generation of IBM Storwize V7000, which is easy to scale, deploys faster and accelerates business execution with end-to-end NVMe.
Tags : 
    
IBM APAC
Published By: Brightcove     Published Date: Feb 18, 2016
Video used to be a nice-to-have asset, but today it is a fundamental part of any successful marketing strategy. Yet, some companies still seem reluctant to invest in a video strategy because their leadership may not fully grasp the benefits of video.
Tags : 
video marketing, revenue marketing, demand generation, lead generation, video, martech, marketing technology, digital marketing
    
Brightcove
Published By: Brightcove     Published Date: Feb 18, 2016
Video moves business. No other form of content engages and converts more effectively than video.
Tags : 
video marketing , revenue marketing, demand generation, lead generation , video , martech, marketing technology , digital marketing
    
Brightcove
Published By: Brightcove     Published Date: Mar 02, 2016
Discover the pros and cons of free video tools and how a premium online video platform accommodates these shortcomings.
Tags : 
video marketing , revenue marketing, demand generation, lead generation , video , martech, marketing technology , digital marketing
    
Brightcove
Published By: CEB     Published Date: Aug 12, 2013
B2B buyers are learning on their own and delaying contact with suppliers until late in the purchase. Most B2B marketers are fighting back with thought leadership—but it’s not working. The Challenger Marketing approach helps marketers stand out amongst the noise and more reliably reset the customer’s purchase criteria decisively in theirf avor.
Tags : 
content marketing, thought leadership, b2b marketing, demand generation, lead generation
    
CEB
Published By: Wasabi     Published Date: Nov 13, 2018
As cams and digital video become more critical to law enforcement, their success will be in large part dependent on the ability to efficiently store and access that data. In this case study we look at Novus Insight, a leading integrator of managed video storage for law enforcement agencies, and their decision to use Wasabi Hot Cloud Storage. Novus is tasked with helping law enforcement manage the massive volumes of digital video evidence that body and dash cams are creating. Not a simple proposition for these budget and resource constrained public agencies. After surveying the available options Novus found going with Wasabi an easy choice. Wasabi’s revolutionary storage technology allows for an unprecedented combination of speed, affordability and security. It not only brings Novus the instantly scalable cloud solution they need, it dramatically improves performance and economics at the same time. To learn more about how Novus and Wasabi are helping enable better policing through bette
Tags : 
    
Wasabi
Published By: McAfee     Published Date: Jun 03, 2014
A white paper on the demands you should make from your next-generation firewall.
Tags : 
ngfw, mcafee, next-generation firewall, advanced evasion techniques, security
    
McAfee
Published By: CEB     Published Date: Nov 24, 2014
Many brands are struggling to keep up and are losing ground as consumers demand higher levels of service through a more digital experience. Making matters worse, these changes are driven by a massive generation that is notoriously difficult to engage. Winning consumers over today requires building new capabilities that make brands more agile and provides deeper, more intimate knowledge of buyers.
Tags : 
b2c marketing insights, b2c marketing teams, consumers demand insights, customer experience, effortless experience, marketing leaders, global marketing executives, digital marketing strategies
    
CEB
Published By: HP     Published Date: Feb 02, 2015
Many businesses continue to rely on outdated IT infrastructures to run the extremely demanding workloads of today. Not surprisingly, these businesses are facing increasing complexity and challenges. However, by taking the important step to adopt next generation infrastructure hardware, leading organizations are gaining a great opportunity to meet the challenges of these workloads with a reliable and optimized environment that delivers the services that customers demand, and brings significant benefits and returns on investment.
Tags : 
    
HP
Published By: Centrica Business Solutions     Published Date: Aug 14, 2018
It's demanding times for businesses. Facing risks as diverse as extreme weather and cyber-attacks, ?rms are focusing more intently on business continuity plans. At the same time, the digital revolution is changing lifestyles, disrupting business models and acting as a catalyst for change. Energy itself is undergoing a transformation, as generation moves towards renewables and decentralization, while technological advances present new opportunities. Energy now has the potential to deliver competitive advantage, to enhance sustainability and resilience, and to power innovative business models. But equally, the range of new options available is making the management of energy more complex. Read this thought leadership paper to find out how energy can drive your business strategy.
Tags : 
business, strategy, energy, efficiency, performance
    
Centrica Business Solutions
Published By: Workplace by Facebook     Published Date: Jun 24, 2019
With endless media, services and products available in just a few taps on a smartphone, people are becoming accustomed to a new level of instant access. Whether it’s a ride to a party, payment sent to a friend or streaming a movie, speed is everything. Thanks to technology, Gen Y has come of age in the on-demand economy. Meeting these expectations is crucial to Workplace’s mission to empower people to work together efficiently and effectively. In order to better understand this generation's expectations – and how to cater to them – we’ve partnered with behavioural insights agency, Canvas8 to explore how this desire for immediacy is reshaping the future of work. In this report, we uncover why employees want companies to pick up the pace and what on-demand looks like at work.
Tags : 
    
Workplace by Facebook
Published By: Intel     Published Date: Sep 20, 2019
Skilled IT teams understand that one cloud does not fit all. Compliance issues may demand that some data be held internally. Budget-imposed total cost of ownership (TCO) limits may push other data out to public clouds. Hence, a scalable multi-cloud infrastructure becomes imperative. This whitepaper addresses key questions commonly raised by CIOs considering the move to multi-cloud. Further, it sheds light on how Intel® technologies such as the 2nd Generation Intel® Xeon® Scalable processors and Intel® Optane™ DC Persistent Memory can help boost your cloud credentials.
Tags : 
    
Intel
Published By: Oracle OMC     Published Date: Nov 30, 2017
Successful email marketing, demand generation, and lead management processes hinge on a modern strategy closely aligned to buyer needs and expectations across all phases of the buying process. Using a wide spectrum of digital channels, today’s buyers employ an extensive network of tools and resources to make the most informed purchase decisions. The Modern Marketing era is driven by the self-educated buyer who marketers must engage to achieve a relevant, targeted, and value-based customer experience. Marketers are increasingly enhancing their understanding of how data can fuel the delivery of meaningful interactions. This access to vast sources of information that marketers are applying to execute and achieve more refined marketing simply can’t be gleaned manually.
Tags : 
    
Oracle OMC
Published By: Oracle OMC     Published Date: Nov 30, 2017
Demandbase and Oracle Eloqua introduce the next generation of B2B marketing by delivering Account-Based Marketing(ABM) directly into your MAS. Download this whitepaper now to learn more!
Tags : 
    
Oracle OMC
Published By: Digital Mind Factory     Published Date: May 05, 2010
Digital Mind Factory develops and manages performance-based media and marketing campaigns using our proprietary, turnkey demand generation and lead nurturing management service, that delivers results for such clients as Bausch & Lomb, The Walt Disney Co. and Anthem of Blue Cross.
Tags : 
roi, digital mind factory, bausch and lomb, demand generation, turnkey, lead nurturing, management
    
Digital Mind Factory
Published By: LeadMD     Published Date: Mar 04, 2013
This guide outlines the five most important marketing metrics every B2B marketer should focus on, to achieve maximum ROI from Marketing Automation software, in addition to optimizing their lead management process
Tags : 
marketing metrics, roi, marketing automation, consulting, crm, demand generation, lead management, b2b marketing
    
LeadMD
Start   Previous    1 2 3 4 5 6    Next    End
Search      

Add Research

Get your company's research in the hands of targeted business professionals.